How the Action Began.

We are a close-knit team of solvers, doers and never-give-up believers. Rev up, to know more about us.

F1

And It’s Lights Out.

Awestruck and inspired by the largest motor racing phenomena in the world, we named our creative studio – Lights Out (formerly known as Sector 7 Agency). The studio started taking shape a few years back and has now transformed into a human-centered, design-solution led powerhouse. When the lights go out, our race begins.

How We Work

Diving Into Our Circuit

How We Win

We look at every crisis around us – be it a business challenge or service malfunction, a brand’s loss of voice or lack of creative innovation. We bring in a human-centered design approach, by studying people and their behaviour.

Technology Enables

We join hands with collaborators and like-minded innovators. Right from behavioral scientists to product engineers, we work across the spectrum to arrive at an experience that would stay in the consumer’s mind.

Collaborating Always

We join hands with collaborators and like-minded innovators. Right from behavioral scientists to product engineers, we work across the spectrum to arrive at an experience that would stay in the consumer’s mind.

Human First

Every business challenge is first viewed through the human lens. We personally experience the brand in order to understand all of its aspects.

our team

Key Leadership Team

Saksham Mendiratta

Business Growth

Adil Singh

Experience Design

Amrrita Dey

Creative Director

Arpita Khandelwal

Strategic Finance

Aditya Vargante

Business Analyst

Harsh Pendse

Product Manager

Darshan Bhagat

Group Finance

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