Why not?
Pushing the boundaries, no matter the odds. We’re talking to India’s top digital brands, through the minds of those who can make or break.
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Why not, always be positive?
“Can’t be done”
“Wait and watch”
“Let others take the lead”
Hearing these words around you, didn’t stop you from being you. We noticed the work past few weeks. Every action pushed out positivity for what lies ahead, not behind. That’s why, we want to speak to you, the mastermind. And share the learning.
Why not, know more?
There’s no denying, it’s not the same for any brand anymore.
Lights Out Studios will dig deeper, to understand what works or will work and why so. Stay hooked on this space for more.
Progress so far
Interviewed some exciting opinion leaders through the past few days. We’re now talking to brand custodians of Direct to Consumer brands in India to understand their share of learnings.
Rohit Tugnait
Commercial Director at VICE Media
Vibha Gupta
Strategy Consultant at McCann Worldgroup
Chaitanya Rele
CMO at Simpl Innovative Brands